A Qualitative Investigation of Customers' Preferences for Ayurvedic Beauty Products over Cosmetic Products

LK Pallathadka, H Pallathadka, MS Devi - … Journal for Research in Arts and …, 2022 - ijrah.com
LK Pallathadka, H Pallathadka, MS Devi
Integrated Journal for Research in Arts and Humanities, 2022ijrah.com
Today, everyone is keen on showing their actual appearance as excellence. Also, they like
to defend themselves from wellbeing risks by utilizing different restorative things. The
explanation is that many organizations are fabricating both synthetic and ayurvedic-based
restorative items. At first, natural items have a low market. Then, at that point, the
acknowledgment of natural items is expanding in India and global business sectors.
Abstract
Today, everyone is keen on showing their actual appearance as excellence. Also, they like to defend themselves from wellbeing risks by utilizing different restorative things. The explanation is that many organizations are fabricating both synthetic and ayurvedic-based restorative items. At first, natural items have a low market. Then, at that point, the acknowledgment of natural items is expanding in India and global business sectors.
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